Miss Beauty of the Netherlands acquires the Miss Universe franchise

Miss Beauty of the Netherlands acquires the Miss Universe franchise after Miss Nederland announced their non-participation in Miss Universe in Mexico this 2024.


•••••••••••••••••••••••••••••••••••••

After months of selection process, the final decision was there: Miss Beauty of the Netherlands is the brand-new owner of Miss Universe Netherlands. With this, the largest beauty pageant organization in the Netherlands holds the exclusive right to select a young woman to represent the Netherlands at the 73rd edition of Miss Universe in Mexico this year.

We are incredibly proud to be partners with Miss Universe from now on. With a fresh approach, new energy, and ambition, we aim to put the Netherlands back on the map at Miss Universe. For too long, the Netherlands has failed to make an impact, and we are convinced that with our knowledge and strength, we will break this drought.